Senior CRM Marketing Executive

Job Type:
£30000 - £40000 per annum
Post Date:
04-May-2021 11:06
Travel and Tourism
Vacancy discipline:
Ref #:

CRM marketing executive - Required for this niche travel company based in central London. They are looking for an experience CRM marketing executive from the travel industry and will pay a very competitive salary plus exciting benefits. A mix of office and home based.

CRM marketing executives duties
-UK/EMEA SalesForce SuperUser / local DPO
-Data selection and formatting to execute targeted and segmented DM and email campaigns
-Track and monitor performance of activities, providing regular ROI reporting
-Working with global CRM team and CSC to ensure database hygiene, admin and management tasks are carried out on a regular basis
-Ongoing management of the contact strategy, and map customer touchpoints and booking journey
-Provide regular updates on planned CRM activities, and align with offline and digital activity
-keep up to date with latest CRM developments, recommending and implementing process improvements where appropriate
-Aware of latest legislation relating to direct marketing, including the DPA and GDPR
-Close internal interaction with local marketing team and global CRM team

CRM marketing executives skills required
-Strong background in a relevant CRM role, this must be in the travel industry
-Qualification in marketing
-Expert knowledge of SalesForce & Marketing Cloud
-Commercial understanding of how data contributes to results
-Good knowledge of relevant data legislation
-Professional level in Microsoft Office
-Analytical in approach

Additional information
-Mixture of office based and homeworking
-Benefits including travel, pension and healthcare after 3 months probation

If you are interested in the above role please send your cv to

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C&M Travel Recruitment is acting as an Employment Agency in relation to this vacancy. We are committed to equality of opportunity for all candidates. For more opportunities, please visit

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