Direct Marketing Manager (Travel Industry)

Location:
Wigan
Job Type:
Contract
Salary:
£30000.00 - £35000.00 per annum + Excellent Benefits, Free Parking
Post Date:
07-Feb-2018 16:57
Sector:
Travel and Tourism
Vacancy discipline:
Marketing
Ref #:
48935

DIRECT MARKETING MANAGER (TRAVEL INDUSTRY)

Salary up to £35k (depending on experience)

6 Month Contract position

Wigan

A highly successful and well established travel company are looking for a Direct Marketing Manager to be responsible for effective planning, execution and reporting of direct marketing activity, predominantly direct mail, for their holiday and hotel brand.

Please note this is a 6 month Contract position with a possibility of becoming a permanent role.

Travel industry experience is preferred however not essential. This role is ideal for someone with a proven Direct Marketing Manager background or also someone with successful Project Management experience.

RESPONSIBILITIES TO INCLUDE:

  • To ensure that every campaign within the marketing plan is executed on-time, within budget and in keeping with the brand style
  • Liaise with Head of Marketing, Product Managers and Yield teams to identify and collate product to be included in mailers
  • Analyse individual mailings and other marketing activity in order to maximise the learnings from each one and apply that to all future plans
  • Identify new opportunities and campaign plans
  • Manage the direct marketing budget and line manage a Direct Marketing Executive
  • Demonstrate tangible results weekly and monthly with written reports and presentations when required
  • Liaise with external suppliers, internal/external designers & agencies and coordinate production, tender for work and negotiate best prices
  • Support with copywriting and proofing

SKILLS AND EXPERIENCE REQUIRED:

A proven track record in direct marketing, specifically campaign planning, production and supplier negotiation

  • Analytically-savvy, experience of database profiling and analysis would be beneficial
  • An excellent copy writer with sharp proofing skills
  • Strong time management and organisational skills, especially around deadlines
  • Contribute to the Marketing team on a senior level, in a management role
  • Excellent team player with good communication and interpersonal skills and the confidence to build good working relationships internally and externally
  • Ability to manage a range of projects to timescales and budget

To apply for this role please call Simon on 0161 238 4495, email your CV to simon@candm.co.uk or apply below



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C&M Travel Recruitment is acting as an Employment Agency in relation to this vacancy. We are committed to equality of opportunity for all candidates. For more opportunities, please visit www.candm.co.uk

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Testimonials

I would like to thank you very much for your excellent, professional work and a positive attitude in my recruitment process from the beginning to the end which resulted in my employment offer.

You are the best recruitment agent I could imagine and I will definitely recommend you and C&M to other people searching for a tourism and travel job.
Monika M - placed in a Travel Advisor job
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Director of Operations at a travel management company
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